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advertising

Bitcoin vs big tech: the death of advertising?
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25 February, 2021

Bitcoin vs big tech: the death of advertising?

Innovation is thriving in Bitcoin SV but Charles Miller predicts that its successes will be by adding to the world...
KFC Middle East taps blockchain to create trust in advertising
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10 May, 2020

KFC Middle East taps blockchain to create trust in advertising

The blockchain pilot program is expected to increase the visibility and market penetration of the company while reducing media saturation.
Facebook sues developer behind ‘cloaked’ digital currency, COVID-19 scams
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13 April, 2020

Facebook sues developer behind ‘cloaked’ digital currency, COVID-19 scams

A software developer created an app that allowed companies to circumvent Facebook’s controls against deceptive ads.
Blockchain tapped to combat ad fraud
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11 March, 2020

Blockchain tapped to combat ad fraud

Singapore’s marketing firm Aqilliz has launched the world’s first blockchain-powered digital out-of-home advertising campaign for food delivery giant foodpanda
McDonald’s, Nestlé join new blockchain advertising platform
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18 July, 2019

McDonald’s, Nestlé join new blockchain advertising platform

McDonald's, Nestlé join new blockchain advertising platform