FYX Gaming teams up with esports betting platform Unikrn

Raleigh-based FYX Gaming has entered a strategic partnership with esports betting operator Unikrn to launch new, next-generation iGaming products and technology for the betting community.

FYX Gaming is a pioneering esports infrastructure and technology provider specializing in creating blockchain-based solutions. It has already developed innovative blockchain-based video game CryptoFights—a skill-based strategic multiplayer fighting game. 

Through the partnership, Unikrn will incorporate CryptoFights into its Unikrn Virtual, the gambling operator’s proprietary gaming feature that uses historical esports match data to power a non-stop stream of content coupled with live betting markets. Unikrn Virtual will use the in-game data created during real-life CryptoFights matches as the foundation for a range of additional streams and wagering markets on its betting platform. 

The addition of CryptoFights on Unikrn Virtual is the first of several proposed collaborations between FYX and Unikrn. The infrastructure established between these two entities combines the unique blockchain-based data products they can leverage for future games and esports activities on the FYX Gaming platform. 

Set for a late 2021 public release, FYX Gaming leverages the Bitcoin SV blockchain’s unique characteristics to power a competitive esports experience. It has native cash matches and tournaments and verifiable game integrity. They have built it to be game engine-agnostic, with a range of integration options through an SDK and API. 

Game publishers that join with Unikrn through the FYX Gaming platform will unlock a new monetization method by receiving a percentage of all net revenues generated from their games throughout the entire lifespan of their product. The FYX Gaming platform is available to developers of all sizes with no up-front implementation costs.

FYX Gaming CEO Adam Kling commented that the “Agreement between FYX and Unikrn is a huge first step towards shifting the business and monetization models that underpin the gaming industry.” 

“The partnership immediately creates an all-new revenue stream for game developers, with the foundation laid for future games on FYX to follow the CryptoFights template and integrate with Unikrn,” Kling added when discussing the esports platforms unique features. 

Powering the FYX Gaming platform is the Bitcoin SV (BSV) blockchain, which furnishes a massively scaled network capable of handling massive volumes of payment and data transaction throughput. 

Bitcoin SV’s distributed data ledger is public and used to store individual match data in real-time permanently. These characteristics offer auditable game integrity and enable a host of new commercially competitive, monetized features for players and developers alike. It accomplishes this at the predictably low cost required by enterprise-grade blockchain applications. 

See also: CoinGeek Live panel, Esports & Advantages of a Massively Scalable Blockchain